All tagged CEO

From The Factory Floor: Founder & CEO Of Fashion - Enter Jenny Holloway Responds To The Environment Audit Committee Report.

The EAC report is also wrong on the point that "Short lead times means that wash tests and wearer trials are often not feasible, with implications for garment quality". This is nonsense. Every single fabric has to be tested and approved. We make up to 10,000 garments a week and we have had to test every single fabric and if it fails the tests then quite simply we can’t use them.

Minor Fashionista: How To Use Fashion To Foster Inclusivity In a Digital Age - An Op-Ed by Kshitija Mruthyunjaya

 The role of the CEO in a brand is very important in making conscious transformations in the company. The barriers between CEO and shop floor create dominant social structures in house, which in turn hamper conscious structures of societies. Communication barriers and no personal involvement of the top team with shop floor pushes them to engage in practices that does not support transformative power of the organization in a positive way. All shop floors can hear is the economic growth driven voice of the CEO and they work towards luring customers to spend and consume unconsciously. Although one can argue that brands priorities are in keeping up with trends and current lifestyles of consumers, isn’t there a way they can use it towards transforming lifestyles? While sales driven autonomous corporations and economic growth driven governments think that fostering conspicuous consumers to buy more and more seems like a victory to them, it is not.