All tagged JJ

Anti-fast fashion activist DR NOKI brings his own brand of sustainable luxe to MATCHESFASHION.com Innovators Platform. By Lottie Jackson.

Of his design process, NOKI reveals “I see vintage garments as spare parts much like a car customiser sees their futuristic vehicle builds. My clients are also very similar, they know they are receiving something unique and are very willing to pay those luxury prices to get their hands on NOKI. They just trust me to create and it’s a privilege to be trusted like this.”

Continuing his long-held status as a pioneer, NOKI’s latest designs signal a new age of sustainability for the luxury fashion market- where the domains of haute couture artistry and sustainability may seamlessly intersect.