Informer

 
Feature, 2020_6 Tamara Cincik Feature, 2020_6 Tamara Cincik

A Retail Revolution: Is Selfridges Succeeding in Changing the Way We Shop?

Retail shopping is experiencing its most dramatic change for many generations. Aside from the tragedy of Covid-19, there is a new narrative that’s moving away from consumerism and looking at new options for shopping. The familiar vocabulary of ‘new’, ‘latest’ and ‘must-have’ is being replaced by ‘sustainable’, ‘re-use’ ‘recycle’ and ‘restore’.

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Feature, 2020_6 Tamara Cincik Feature, 2020_6 Tamara Cincik

Has the Pandemic Helped or Hindered Sustainability Efforts in the Fashion Industry?

In the 90 days leading up to April 22, internet searches for ‘How to live a sustainable lifestyle’ increased by 4,500% according to Google. Faced with great change and uncertainty, consumers have a growing interest in sustainability. However, this new mindset may not be enough to turn the tide on fast fashion. Despite struggles across the retail sector, fast fashion brands are still coming out on top.

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Op-Ed, 2020_6 Tamara Cincik Op-Ed, 2020_6 Tamara Cincik

OP-ED: Why the Open Apparel Registry is a vital tool for untangling global supply chains

Everything you need to know about the OAR— a free, neutral and open source tool mapping garment facilities worldwide and allocating a unique ID to each. The OAR was launched in March 2019 and has now grown to over 43,600 facilities across 129 countries. Here’s how the tool is becoming the industry’s “central source of truth”.

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Op-Ed, 2020_6 Tamara Cincik Op-Ed, 2020_6 Tamara Cincik

OP-ED: Why Fast Fashion Scandals Rely On Even Faster News Cycles

We’re all familiar with the tactic of drowning a hashtag or report, something that’s a specialty of online fast fashion retailers. From giveaways to new collections released at the same time as controversy hits, this isn’t a coincidence. But in a time when consumers talk of wanting a cleaner industry, will they need longer memories to make that happen?

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Feature, 2020_6 Tamara Cincik Feature, 2020_6 Tamara Cincik

Always Trending: Why Trend Forecasters Must Be Held Accountable For Wasteful Fashion

Trend forecasting is a crucial part of the product development process, and likely the starting point to the majority of products we buy, wear, and throw-away each year. While Trend Forecasters are rarely recognised for their considerable contribution and artistry, they are also rarely challenged for their role in our wasteful industry.

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2020_6 Tamara Cincik 2020_6 Tamara Cincik

Fashion Roundtable works to secure 70% UK-made PPE

Fashion Roundtable are extremely proud that the industry has been so pivotal in the national effort to domestically produce PPE, simultaneously by creating hundreds of new jobs and reducing reliance on overseas companies. Before the pandemic, just 1 percent of PPE was produced in the UK.

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